I love all things Apple: Mac, iPods, and iTunes. I even consider Steve Jobs as an icon for pushing Apple to the top. But I read something in the news that I know, will make me lose all respect for Jobs, if approved. I mean, he is powerful, alright?! But instead of doing service to the million of subscribers who made him rich, he is thinking of victimizing us. I really hope the rumor that Steve Jobs pushes Hollywood's movie industry to increase prices on movie downloads is not true.
The account said that Jobs is pushing for a $9.99 unit price per downloaded movie. He reasons that since one dollar per music download and TV shows click, it is also possible for movies. I hope that Hollywood people stand fast and not bow to Jobs's request. If they don't, well it's time to say bye-bye to downloading "
Take The Lead".
Apple users face a bleak picture if the Apple's CEO's proposal is approved. First, these movies almost cost as much as DVDs. Second, since they are legally downloaded, they are bound by DRM-- meaning they play on only one medium. Third, because of its price and
DRM protection, the proposal only pushes people into piracy and illegal downloads. Now that is not exactly helpful for both the consumers and Hollywood, is it? Perhaps, this is just Jobs' ploy to herald the arrival of a new enhanced iPod for movie-playing. But ploy or not, Jobs is the only one to benefit from this. Not exactly a good Apple service example, if you ask me.